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(WFMY Photo)

The billboard that appeared in a North Carolina town, exposing a cheating husband, is looking to be a publicity stunt for local businesses.

The first electronic billboard went up last week in Greensboro, with a woman, "Jennifer," calling out her husband, "Michael," for being unfaithful with "Jessica."

It caused from traffic problems and also garnered a lot of positive response for the boldness of the wife's payback.

"Michael, GPS Tracker - $250, Nikon Camera with zoom lens - $1600, Catching my lying husband and buying this billboard with our investment account - Priceless. - Jennifer."

Another went up involving the other woman.

"Jessica - Meet me at Yodaddy's at 7:00 p.m. for some wine therapy - Jennifer."

Yodaddy's is a dessert eatery.

A possible final message went up on a small sign, also last week:

"I should have bought you flowers." - Michael,

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