The Arizona Diamondbacks just aren't attractive to most fans


Would you get in line opening night for a movie without a compelling lead character? Do you rush to your computer to download an album from a band which has a bunch of musicians without any real appeal? Have you ever thought ‘Wow that unassuming person in the corner who won't talk or even look up is really attractive'? The answer to all of those questions is most likely no.

No, I'm not making an argument as to why you shouldn't read my columns (I'm sure some of you will do that pretty well yourselves in the comment section). What I am doing is making an argument for exactly why the Diamondbacks, in the middle of a pennant race, are still only drawing 19,478 fans on a Monday night.

Is a stadium filled to only 40-percent capacity acceptable for a team that entered the game up four on their division rival and the defending World Series champion San Fransisco Giants? If you had asked me three months ago I probably would have answered with a resounding no. While many people in this town are on D-backs fans' cases for not showing up to the ballpark, I've had a change of heart.

I'm not saying this team isn't deserving of being watched and rooted for. I'm also not saying the pennant race they find themselves in isn't exciting to an extent. That said, I understand why fans are willing to watch them on television -- they've set ratings records this year if you believe the thousands of tweets Fox Sports Arizona sends out -- instead of heading to the ballpark.

Some people will try to get you to think it's because of ticket and concession prices. Don't believe that for a second. The D-backs have some of the lowest prices in the majors. No, the real reason is much simpler. The club just doesn't have anyone overly interesting or compelling.

They are the Conan the Barbarian 3D of the local sports scene. Sure, there is some action and adventure but there is no big name draw. They lack a charismatic star who can hit the talk show circuit and drum up interest. There is no personality for fans to gravitate to. Really, team president Derrick Hall is the most entertaining and interesting voice in the organization and that isn't a recipe for success with fans.

In this town big names, wacky characters and true championship contenders draw fans. The Diamondbacks don't really fit any of those categories.

Justin Upton is inching closer to becoming a true star in baseball, but he hasn't become the can't miss player in this town on the level of a Steve Nash, Kurt Warner, Charles Barkley, Randy Johnson, Larry Fitzgerald or Curt Schilling. Ryan Roberts is somewhat of a character with his tattoos and Tatman nickname, though he certainly isn't wacky or outgoing enough to reach the cult status of guys like Elliot Perry, Lou Amundson, Ron Wolfley or Jared Dudley. And let's be honest, even with a five game lead in the NL West, no one truly buys them as World Series contenders.

The D-backs don't possess any of the things that bring the more apathetic Valley fans out to the game. The 2001 team played to packed houses because they had two super stars, were a true championship contender and had players pursuing record breaking years. The Suns more often than not either had a super star, were title contenders or both. The Cardinals didn't start drawing fans until they added two super stars and began winning on a regular basis and the Coyotes used to draw fans when they had big names and dreams of Lord Stanley's Cup.

The bottom line is the fair weather fan in this town won't be at the ballpark till late September or early October if the playoffs are a foregone conclusion. That's because the D-backs are the movie you wait to come out on DVD rather than going to the theater to see. They're the CD you don't get until a friend offers to burn it for free or the person you'd only date once you got to know them and found out they had a fantastic personality.

They lack that, how do you say, sexiness that draws people in. It's really too bad too because this D-backs team is a lot of fun once you get past all of that and accept them for who they are.

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    sundevil7901 wrote...
    Ah Espo...
    Your articles must have some sort of redeeming qualities because I still find myself reading them. Seriously though, you make some good points this time. This Dbacks team wins with hustle, teamwork and heart moreso than with talent and name players. Sadly for many fans, that is not enough. They want to see superstars, plain and simple.I'm not talking about the die-hards, just the fringe fans.
  • Abuse
    gijoe516 wrote...
    Played Out
    The problem isn't the team. This team is exciting. It's great to watch on tv. I don't want to go the the ballpark because it's eye and ear r@pe. The outfield is cluttered with giant ad's, the stupid hotdog races, the "move it, move it" Madagascar thing they play on the jumbo tron, the annoying kid caster, the "legends" race, the crap acoustics in the ball park, Kiss cam, Fry's VIP etc, etc, etc. Bottom line is the presentation has basically NEVER changed. It's old, tired and played out. It's not too expensive, the game is not boring, The presentation is so played out. And I'm only 32.
  • Abuse
    Colonel wrote...
    The questions should be
    Why are the Dbacks drawing tv audiences but no attendance? I agree with gijoe516, the whole in between innings entertainment is boring and has not changed much for years. I am a season ticket holder and it gets old to know what is going to happen between each inning. For example Hot Dog races with grown ups instead of kids all the time, would be a small change that will actually go a long way.
    Colonel
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    BrewCrewAZ wrote...
    Gotta agree
    I have to agree with the guys above. The in game "entertainment" is old and tired. I'm not a fan of having this stuff between every inning to begin with, but it's probably the most amateurish of any ballpark I've been to. I've been to quite a few. It's way in your face and makes it seem minor league at times. I'm 29, maybe a bit of a purist, but I'd love to see the majority of this stuff done away with. It's pretty sad when you advertise $5 tickets and still only get 19K in a pennant race.
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    Tennisgrandpa wrote...
    Puleeze
    This team is in first place cuz they've busted their butts to play good ball. Who gives a sheeit about what goes on inbetween innings? This ain't the 50's or 60's when players made a few thousand dollars. Good gawd, if it bothers ya, go to the can inbetween innings.
    Dale
  • Abuse
    JPY19 wrote...
    A good article thumbs up Espo (First time)
    Cardinals had trouble drawing crowds, then they got a post season run and fans can't stay away from the bird nest even with Anderson at QB last year. I have been to all of the major ball parks and the only thing that is different here is the amount of time the team has been around. Give the Dbacks a good post season run and I bet the season ticket sales go up big time for next year. I just renewed my 28 game plan. I love that there arent a whole bunch of big names and egos, it makes it easier to cheer for them.
  • Abuse
    BrewCrewAZ wrote...
    Tennisgrandpa
    Well, apparently there's a few of us that care. We're not saying that's the reason people are staying away. I sure would like to know why you think people aren't coming out. Their "family friendly, kid-centric" marketing sure isn't doing anything for them. They have the some of the most affordable tickets in baseball, especially on Stubhub. What's the reasoning? I think the excuse that they don't have any star players is baloney.
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    Luis R. wrote...
    It's just too hot!!
    I don't like going out after I get home from work simply just because it's too hot. I am a native of Phoenix and I still can't get used to the heat. I have been to 3 ball games this year and they were all before June.
  • Abuse
    geaz76 wrote...
    What BS!
    What a joke! I've watched 8-9 dbacks games at sports bars over the last few weeks and they were all rockin' My job takes me all around the East Valley and not a day goes by that the dbacks are not the subject of conversation. I'm guilty of passing up tickets to the game, sometimes you just want to stay home when it's 115. oh yeah and let's not forget the economy that has crushed the city the last 5 years.
  • Abuse
    ukilledkenny wrote...
    seriously
    Whats the point of going to a game is your going to pay 5 bucks for seats in the nosebleed... Unless you have tickets that are premium its not even worth the hassle. 10 dollar parking, 1 beer that costs as much as a six pack. I would never ever consider going unless I get bottom section between third and first. HD tv is too nice. by the way good aticle man.
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