The Arizona Diamondbacks just aren't attractive to most fans


Would you get in line opening night for a movie without a compelling lead character? Do you rush to your computer to download an album from a band which has a bunch of musicians without any real appeal? Have you ever thought ‘Wow that unassuming person in the corner who won't talk or even look up is really attractive'? The answer to all of those questions is most likely no.

No, I'm not making an argument as to why you shouldn't read my columns (I'm sure some of you will do that pretty well yourselves in the comment section). What I am doing is making an argument for exactly why the Diamondbacks, in the middle of a pennant race, are still only drawing 19,478 fans on a Monday night.

Is a stadium filled to only 40-percent capacity acceptable for a team that entered the game up four on their division rival and the defending World Series champion San Fransisco Giants? If you had asked me three months ago I probably would have answered with a resounding no. While many people in this town are on D-backs fans' cases for not showing up to the ballpark, I've had a change of heart.

I'm not saying this team isn't deserving of being watched and rooted for. I'm also not saying the pennant race they find themselves in isn't exciting to an extent. That said, I understand why fans are willing to watch them on television -- they've set ratings records this year if you believe the thousands of tweets Fox Sports Arizona sends out -- instead of heading to the ballpark.

Some people will try to get you to think it's because of ticket and concession prices. Don't believe that for a second. The D-backs have some of the lowest prices in the majors. No, the real reason is much simpler. The club just doesn't have anyone overly interesting or compelling.

They are the Conan the Barbarian 3D of the local sports scene. Sure, there is some action and adventure but there is no big name draw. They lack a charismatic star who can hit the talk show circuit and drum up interest. There is no personality for fans to gravitate to. Really, team president Derrick Hall is the most entertaining and interesting voice in the organization and that isn't a recipe for success with fans.

In this town big names, wacky characters and true championship contenders draw fans. The Diamondbacks don't really fit any of those categories.

Justin Upton is inching closer to becoming a true star in baseball, but he hasn't become the can't miss player in this town on the level of a Steve Nash, Kurt Warner, Charles Barkley, Randy Johnson, Larry Fitzgerald or Curt Schilling. Ryan Roberts is somewhat of a character with his tattoos and Tatman nickname, though he certainly isn't wacky or outgoing enough to reach the cult status of guys like Elliot Perry, Lou Amundson, Ron Wolfley or Jared Dudley. And let's be honest, even with a five game lead in the NL West, no one truly buys them as World Series contenders.

The D-backs don't possess any of the things that bring the more apathetic Valley fans out to the game. The 2001 team played to packed houses because they had two super stars, were a true championship contender and had players pursuing record breaking years. The Suns more often than not either had a super star, were title contenders or both. The Cardinals didn't start drawing fans until they added two super stars and began winning on a regular basis and the Coyotes used to draw fans when they had big names and dreams of Lord Stanley's Cup.

The bottom line is the fair weather fan in this town won't be at the ballpark till late September or early October if the playoffs are a foregone conclusion. That's because the D-backs are the movie you wait to come out on DVD rather than going to the theater to see. They're the CD you don't get until a friend offers to burn it for free or the person you'd only date once you got to know them and found out they had a fantastic personality.

They lack that, how do you say, sexiness that draws people in. It's really too bad too because this D-backs team is a lot of fun once you get past all of that and accept them for who they are.

33 Comments   |   Join the conversation »
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    Tennisgrandpa wrote...
    Star power?
    Star power makes a team more fun to watch? You may want to check with the Dodger fans to see if that was true. and what did it get'em? A BANKRUPT TEAM THAT STILL HASN'T WON JACK. I'm guessing that people that require stars in the lineup to make a team watchable would consider that former And1 basketball tour thing good basketball. And quite honestly, the Cubs ownership doesn't deserve the support those fans give them. Why spend the money for a winner, those gullable fans will continue to turn out, get drunk and stumble home every year. Why spend millions more?
    Dale
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    nyslob wrote...
    You nailed it...
    Derrick Hall gives a good interview, but when it comes to promoting the product on other local media outlets, it seems he's the only one who ever appears. Some of these players have great personalities...but you'd never know it because it's always Derrick showing up for shows, events, ribbon cuttings, jersey presentations...you name it. He's a decent salesman, but people don't buy tickets to watch him cheer from his seats...
  • Abuse
    Blinky wrote...
    Complacency
    Greg, I'm inclined to agree with most of the other guys. It really is much easier to watch games at home. Parking sucks downtown and they charge anywhere from $10-20. Beers are $4.50 for a small, its too friggin hot, and honestly, after a long day at the office, its nice to come to an air-conditioned home and sit on the couch or go to your local watering hole where beer is much cheaper at happy hour prices. I once was a kid too and understand that its mostly about the kids these days but I say screw that.
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    Blinky wrote...
    Complacency PART TWO
    I went to a spring training game back in the 80's and Will Clark was a jerk to me for asking for his autograph. It shouldnt be geared JUST toward kids. SORRY. Life is cruel. Teach em young. Also, I think that having a non-all star team is far better than having a superstar lineup. I feel that if the Dbacks were more consistent like the Yanks or Red Sox, it would draw a bigger crowd.
  • Abuse
    Blinky wrote...
    Part 3
    Then again, the Dbacks arent even in their teens so, I imagine its all going to take time to build that rapport similar to the love for the Cubbies and much older teams. Yes, there are A TON of fair weather fans, but the Dbacks simply need to not be so "wacky" and be more consistent throughout the years.
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    SuggaCahk wrote...
    54" HDTV @ Home
    It's pretty simple, I truly enjoy watching the games at home on my HDTV....it doesn't cost me anything, I get all of the replays and great camera shots...I agree that the ballpark expierence at Chase, aside from the baseball, is horrible....
  • Abuse
    brokedamouf wrote...
    Chase Field
    There are some great parts to Chase Field. The pool is interesting, and there are some excellent areas for kids. But there is a huge design flaw. We do not need a stadium that seats 48,000. It is a bummer to have a solid crowd of 28,000 and still be mostly empty. This is classic supply and demand. If we dropped 5-10,000 seats from the stadium it would create a better fan experience.
  • Abuse
    geaz76 wrote...
    At Gary B
    "geaz76, 8 or 9 games at a sports bar? What a fan you are!!!!" I apologize that i didnt mention the game is on my tv every-night, sorry i don't drink enough to hang around a bunch of idiots at bars so why don't you drop dead to your knees and kiss my *** geaz76@yahoo.com feel free.
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    BrewCrewAZ wrote...
    Capacity
    That was a good point a few comments above about capacity. I've been saying it for years that they built it way too big. They built the stadium when the trend was to go smaller, more intimate with the design of parks. 38,000-42,000 is the perfect capacity for this town. It's too bad they can't chop off some of those mile-high upper deck seats.
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    mrobin9 wrote...
    Dbacks not the problem
    Why the negativity about the dbacks when they are having a super year? Is that what we have become as a society - people who need a superstar or we are not interested? The quiet, hardworking people in the background are the ones that get the real work done. I think the economy could be an issue, alot of people are out of work. And, Phoenix does have a lot of fair weather fans.
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