ASU football’s Kenny Dillingham accidentally helped make a Texas Tech hype video
Sep 20, 2024, 8:34 AM | Updated: 12:14 pm

Head coach Kenny Dillingham of the Arizona State Sun Devils reacts during the second half of the NCAAF game against the Oklahoma State Cowboys at Mountain America Stadium on September 09, 2023 in Tempe, Arizona. (Photo by Christian Petersen/Getty Images)
(Photo by Christian Petersen/Getty Images)
Arizona State’s Kenny Dillingham has created some headlines this year. His candid honesty and humor come out in front of cameras.
Usually, it’s helpful for ASU football.
We’re not sure if the latest instance counts. Dillingham spoke pretty glowingly of the atmosphere at Jones AT&T Stadium in Lubbock, Texas, to start the week of preparation before the Sun Devils’ first official Big 12 game.
It was so complimentary that the head coach’s press conference was twisted by the Red Raiders to act as a voiceover for a Texas Tech hype video.
Red Raider Nation, you have a reputation to uphold.
BE THERE AND BE LOUD.
🎟️ » https://t.co/KOZxCTbv1v pic.twitter.com/W1yelmuq6A
— Texas Tech Football (@TexasTechFB) September 18, 2024
Whoops!
Dillingham was asked Friday on Arizona Sports’ Bickley & Marotta about his words getting layered over some Red Raider hype. It sounded like there’s an inkling of regret.
“Yeah, uh, don’t really have a comment there,” Dillingham said playfully. “It’s a great environment. I guess they liked what I had to say about the environment.
“Hopefully, I didn’t hype their fan base up too much. It was to hype us up! Not them!”
Arizona State's Kenny Dillingham accidentally created a voiceover for a Texas Tech hype video.
"Hopefully, I didn’t hype their fan base up too much," he said.
Listen to Dillingham's full visit with @Bickley_Marotta ahead of ASU's first ever Big 12 game:… pic.twitter.com/hBgp5lmW70
— Arizona Sports (@AZSports) September 20, 2024
How did Kenny Dillingham end up creating a voiceover for the Texas Tech hype video?
Dillingham on Monday was asked a rather innocuous question about Arizona State entering its first conference game as a new member of the Big 12.
He ended up diving into the game day details for the Red Raiders’ home. That includes a tortilla toss, a practice with a few origin stories.
“This will go down in literal history. Very few times in sports do you get to accomplish a first. Like a real first,” Dillingham said Monday. “Not a crazy first. A real first. … It’ll be remembered forever as ASU’s first Big 12 game.
“The crowd there, I’m very excited for the tortillas — I’ve heard that there’s tortillas that get thrown around. I’m excited for it because it’s a challenge, but it’s what college football is supposed to be. We walk out underneath the band, is where I was told our entrance is. A college band on the road, it’s going to be loud. Their fans are diehard fans, it’s a college town. It’s going to be an unbelievable environment to play in. I think that’s the exciting part about joining the Big 12.”