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Dan Bickley

Latest twist in another ragged Phoenix Suns season is hard to comprehend

Golden State Warriors guard Andrew Wiggins, left, shoots over Phoenix Suns center Deandre Ayton during the first half of an NBA basketball game Saturday, Feb. 29, 2020, in Phoenix. (AP Photo/Matt York)

Habituation is a psychological term. It describes people who cope with recurring trauma by viewing trauma as normal. Like 20-win NBA seasons, for instance.

Suns fans are proof.

We are all dulled by failure. Squashed versions of our former selves. We pine for 35 wins in a season because our standards have been smothered under a wet blanket, assaulted by some of the worst basketball on record. Our spine curves from the weight. Our shoulders sag with disappointment. Our collective fire burns us every time. We’re halfway to a lobotomy.

We are also among the last great stories in American sports fandom. We have a national identity and a message that commands empathy. We’ve had moments of great innovation, spawning a NBA revolution and a dynasty in Golden State.

We are also a hard-luck brand with chronic bouts of heartbreak. A franchise over 50 years old and still searching for its first championship banner. An organization marked by an all-time grandfather (Al McCoy) and one of the greatest house pets in history (Gorilla).

But unlike fans that felt cursed by malevolent gods (Boston, Chicago) or fans that simply grew up in the wrong city (Cleveland, Oakland), there is no explanation for our never-ending misfortune as basketball fans in Phoenix.

Just like there is no explanation how Devin Booker-Deandre Ayton-Ricky Rubio can lose home games to the Pistons and Warriors on consecutive nights.

The latest twist in another ragged season is hard to comprehend. It speaks to a stunning lack of concentration, effort and focus. It illuminates a fundamental lack of commitment and internal leadership. It reflects poorly on Booker, who is coming off the greatest individual achievement of his career. What does that say about him? About everyone in that room? About the general manager who put this team together? What exactly is going on here?

Even worse: After that ugly loss to the depleted Warriors, the aforementioned triumvirate bailed without speaking to the media, thereby making the strongest statement possible.

It means Booker, Ayton and Rubio were saving the team and the franchise from what they might’ve said if asked the right question. And from the moment that Kelly Oubre Jr. was declared out for the Clippers game with a knee injury, this whole season has taken a strange and terrible turn.

Like any dreaded curse, it never seems to end.

The first generation of Suns fans was scarred by the costliest coin flip in sports history. It reinforced a terrible message to sports fans in Phoenix: that luck matters in sports and we don’t have any.

The next generation featured the greatest showman to never wear a ring (Charles Barkley). Finally, Steve Nash, steering the Suns through a change in ownership, maestro of one of the greatest firework shows in NBA history. It lasted so long and ended so fast. Like a Greek tragedy.

Now, five months into a serious culture overhaul, the Suns have again regressed, losing their mission, their fight and their sense of pride. There are cloaks and daggers guarding Oubre’s health and Booker’s mindset. They helped derail a season that was careening toward success, subjected us to Brandon Knight, Dragan Bender and Marquese Chriss in the role of cast-offs-turned-conquerors, effectively spitting in our faces.


When trauma becomes normal and normal becomes trauma. Better known as life on Planet Orange.

Reach Bickley at Listen to Bickley & Marotta weekdays from 10 a.m. – 2 p.m. on 98.7 FM Arizona’s Sports Station.


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Bickley & Marotta

Dan Bickley bio
Dan Bickley is the most influential sports media member in Arizona sports history, having spent over 20 years as the award-winning lead sports columnist for The Arizona Republic and and almost two decades as a Valley sports radio talk show host. In spring 2018, Bickley made the decision to leave the newspaper to join the Arizona Sports team as host of the entertaining and informative midday show Bickley and Marotta, as well as bring his opinionated and provocative column exclusively to
Bickley’s journalism career began in his hometown of Chicago, where he was part of a star-studded staff at the Chicago Sun-Times. He chronicled Michael Jordan’s six NBA championships; covered the Olympics in eight different countries and attended 14 Super Bowls; spent three weeks in an Indianapolis courthouse writing about Mike Tyson’s rape trial; and once left his laptop in an Edmonton bar after the Blackhawks reached the Stanley Cup Finals.
He has won multiple awards, written two books, formed a rock band, fathered three children, and once turned down an offer to work at the New York Times.  His passions include sports, music, the alphabet, good beer and great radio. After joining Arizona Sports 98.7 FM, he couldn’t be happier