Arizona Cardinals coach: Offense is about ‘production time’

Aug 20, 2013, 3:26 AM | Updated: 3:26 am

GLENDALE, Ariz. — If yardage totals were an indicator of how good an offense played, then one would think the Arizona Cardinals did a good job in Saturday’s preseason win over the Dallas Cowboys.

The offense tallied 365 of them — 260 through the air and 105 on the ground — and picked up 19 first downs in nearly 34 minutes of possession on the afternoon.

However, it’s not about how many yards you gain, and that the team scored just 12 points is of concern to head coach Bruce Arians, especially since the team had five trips into the red zone and failed to reach the end zone once.

“Scoring touchdowns,” he said Monday when asked what the biggest concern with the first-team offense was. “Just executing in the red zone; just minor things.”

For all the good the Cardinals did Saturday, they also did just enough bad to keep themselves from scoring as much as they should have.

“You want to be an offense that moves the ball,” Cardinals lineman Daryn Colledge said. Colledge then pointed to a playoff game last year between the Indianapolis Colts and Baltimore Ravens where the Colts racked up 419 yards of offense but could muster just three field goals on the afternoon. “We need to be a team that can get the ball across the goal line.”

Arians admitted that scoring from the red zone is tough, adding that he calls it the “grimy area” of the field. Still, while he views the team’s issues as correctable, he is tired of seeing them.

Especially given how much effort is put in to learn how to handle such situations.

“We probably spend as much, or more, time than any other team in the league,” he said of red zone work.

And to be fair, Arians said mistakes in the red zone are “more glaring” than those in other aspects of the field. If they stop, the Cardinals may be able to reach their offensive goal of one point for every minute of possession.

With as much as the Cardinals had the ball Saturday, had they done that, they would have hung more than 30 points on the Cowboys. They certainly had their chances.

“Possession time doesn’t do anything to me,” Arians said. “You can hold it for 35 minutes, if you score 15 points you probably got beat.

“It’s production time: What do you do with the ball while you have it?”

Receiver Larry Fitzgerald begins his route as Javier Arenas defends during Arizona Cardinals training camp on Aug. 19, 2013 at University of Phoenix Stadium in Glendale. (Adam Green/Arizona Sports) Running back Stepfan Taylor runs with the ball during Arizona Cardinals training camp on Aug. 19, 2013 at University of Phoenix Stadium in Glendale. (Adam Green/Arizona Sports) Receiver Kerry Taylor can't reach an over-thrown pass during Arizona Cardinals training camp on Aug. 19, 2013 at University of Phoenix Stadium in Glendale. (Adam Green/Arizona Sports) Patrick Peterson runs with the ball while Javier Arenas trails and a penalty flag is on the ground during Arizona Cardinals training camp on Aug. 19, 2013 at University of Phoenix Stadium in Glendale. (Adam Green/Arizona Sports) Quarterback Carson Palmer directs the offense during Arizona Cardinals training camp on Aug. 19, 2013 at University of Phoenix Stadium in Glendale. (Adam Green/Arizona Sports) Running back Andre Ellington finds the Carson Palmer pass during Arizona Cardinals training camp on Aug. 19, 2013 at University of Phoenix Stadium in Glendale. (Adam Green/Arizona Sports) Receiver Larry Fitzgerald makes a reception as Javier Arenas defends during Arizona Cardinals training camp on Aug. 19, 2013 at University of Phoenix Stadium in Glendale. (Adam Green/Arizona Sports) Quarterback Carson Palmer received the snap while running back Andre Ellington stands next to him during Arizona Cardinals training camp on Aug. 19, 2013 at University of Phoenix Stadium in Glendale. (Adam Green/Arizona Sports) Running back Ryan Williams (back) watches with receiver Larry Fitzgerald during Arizona Cardinals training camp on Aug. 19, 2013 at University of Phoenix Stadium in Glendale. (Adam Green/Arizona Sports) Running back Rashard Mendenhall catches a pass during Arizona Cardinals training camp on Aug. 19, 2013 at University of Phoenix Stadium in Glendale. (Adam Green/Arizona Sports) The Cardinals prepare to snap the ball during Arizona Cardinals training camp on Aug. 19, 2013 at University of Phoenix Stadium in Glendale. (Adam Green/Arizona Sports) Offensive lineman Eric Winston prepares to block while linebacker Zack Nash applies pressure during Arizona Cardinals training camp on Aug. 19, 2013 at University of Phoenix Stadium in Glendale. (Adam Green/Arizona Sports) Quarterback Ryan Lindley rolls out during Arizona Cardinals training camp on Aug. 19, 2013 at University of Phoenix Stadium in Glendale. (Adam Green/Arizona Sports) Receiver Kerry Taylor makes a catch in fron of Patrick Peterson during Arizona Cardinals training camp on Aug. 19, 2013 at University of Phoenix Stadium in Glendale. (Adam Green/Arizona Sports) Quarterback Carson Palmer throws a pass during Arizona Cardinals training camp on Aug. 19, 2013 at University of Phoenix Stadium in Glendale. (Adam Green/Arizona Sports) Tight end D.C. Jefferson makes a catch during Arizona Cardinals training camp on Aug. 19, 2013 at University of Phoenix Stadium in Glendale. (Adam Green/Arizona Sports) Running back Alfonso Smith leaps to make a catch during Arizona Cardinals training camp on Aug. 19, 2013 at University of Phoenix Stadium in Glendale. (Adam Green/Arizona Sports) Receiver Charles Hawkins leaps to make a catch in front of Ronnie Yell during Arizona Cardinals training camp on Aug. 19, 2013 at University of Phoenix Stadium in Glendale. (Adam Green/Arizona Sports) Receiver Larry Fitzgerald during Arizona Cardinals training camp on Aug. 19, 2013 at University of Phoenix Stadium in Glendale. (Adam Green/Arizona Sports) Running back Andre Ellington runs with the ball during Arizona Cardinals training camp on Aug. 19, 2013 at University of Phoenix Stadium in Glendale. (Adam Green/Arizona Sports) Tight end Jim Dray makes a reception during Arizona Cardinals training camp on Aug. 19, 2013 at University of Phoenix Stadium in Glendale. (Adam Green/Arizona Sports) Offensive Coordinator Harold Goodwin shows his team the play during Arizona Cardinals training camp on Aug. 19, 2013 at University of Phoenix Stadium in Glendale. (Adam Green/Arizona Sports) Receiver Dan Buckner makes a catch during Arizona Cardinals training camp on Aug. 19, 2013 at University of Phoenix Stadium in Glendale. (Adam Green/Arizona Sports) Linemen Levi Brown (75) and Jonathan Cooper (61) prepare for the snap during Arizona Cardinals training camp on Aug. 19, 2013 at University of Phoenix Stadium in Glendale. (Adam Green/Arizona Sports)

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