Sun Devil fans remind of ASU’s 70-7 win over Wildcats with I-10 billboard

Jan 20, 2021, 2:54 PM

The Arizona State Sun Devils’ 70-7 victory over the rival Arizona Wildcats to close the 2020 football season was historic.

Sun Devil fans are making sure nobody between Tucson and Tempe will forget it. How?

A large billboard along Interstate 10 near Casa Grande has appeared.

The maroon and gold sign reads “NO PITY FOR THE KITTY” in between the last Territorial Cup score “70-7” sitting inside two Sun Devil logos.

The billboard was paid for by VIP members of, according to the website. It faces northbound traffic on the interstate heading from Tucson to the Phoenix area.

The 63-point loss on Dec. 11 that was represented on the billboard was the largest for any team in the rivalry and ultimately led to the firing of Arizona head coach Kevin Sumlin.

The Wildcats have since hired Jedd Fisch to repair a program that’s struggled on the recruiting front, on the football field and even in selling itself to Arizona fans and the team’s former football players.

Indeed, the new signage is showing no pity.

Arizona State Football

Follow @AZSports...

Arizona Sports

ASU’s Dillingham: QB Jaden Rashada ‘addicted to trying to be better’

The beginning of the Kenny Dillingham era in Tempe comes with an unknown at quarterback but also a few interesting options.

4 days ago

Kenny Dillingham, ASU football head coach...

Arizona Sports

2023 ASU football schedule includes FS1 appointments in nonconference

The Arizona State Sun Devils will begin the Kenny Dillingham era with a favorable schedule of four home games in a row.

4 days ago

(Photo by Kevin Abele/Icon Sportswire via Getty Images)...

Tom Kuebel

ASU receives commitment from 2024 prospect Albert Smith III

Arizona State football added a commitment from EDGE rusher Albert Smith III for its 2024 recruiting class, Smith announced on Twitter Sunday.

14 days ago

Offensive lineman Isaia Glass #73 of the Arizona State Sun Devils looks on from the sideline in the...

Wills Rice

The Draft Network: Pair of ASU offensive linemen impress at summer camp

Two Sun Devils competed in the second annual BRUTE OLine Development Camp in Minnesota this week and impressed scouts.

15 days ago

Follow @AZSports...

Character Counts

What a Guy: Former ASU lineman gifts Mother’s Day bouquets at hospital 

Former ASU defensive lineman and current Patriot Lawrence Guy provided a thoughtful gesture while his family was welcoming its fourth child.

17 days ago

Kori Roberson ASU football...

Jake Anderson

Arizona State lands former Oklahoma DL Kori Roberson via transfer portal

Former Oklahoma defensive lineman Kori Roberson announced his commitment to Arizona State via the transfer portal on Tuesday.

19 days ago

Sun Devil fans remind of ASU’s 70-7 win over Wildcats with I-10 billboard