ARIZONA DIAMONDBACKS

Diamondbacks plan Chase Field sportsbook with Caesars

May 6, 2021, 7:50 AM | Updated: 9:41 am

Players and coaches from the Arizona Diamondbacks and the San Francisco Giants stand for the nation...

Players and coaches from the Arizona Diamondbacks and the San Francisco Giants stand for the national anthem as jets from Luke Air Force Base fly over prior to an Opening Day baseball game Sunday, April 2, 2017, in Phoenix. (AP Photo/Ross D. Franklin)

(AP Photo/Ross D. Franklin)

Caesars Entertainment has agreed to a 10-year partnership with the Arizona Diamondbacks and will open a retail sportsbook in the plaza outside Chase Field. The deal is valued around $60 million-$70 million, reports Sports Business Journal.

Caesars is expected to launch a mobile betting app in Arizona before the NFL season, having just acquired the retail and mobile William Hill U.S. betting services last month.

The new sportsbook, which will be open year-round, is expected to occupy a two-level sports bar, Game 7 Grill, that can be accessed from the street and is currently operated by Levy Restaurants.

It is located in the plaza of Chase Field’s main entrance. D-backs president and CEO Derrick Hall told Doug & Wolf on Arizona Sports that Major League Baseball rules do not allow for sports betting inside the stadium.

“We felt like this was the best available opportunity in Arizona because it came with such a great retail component, in downtown Phoenix, reaching their fan base and others who will be around that area 365 days a year,” William Hill U.S. VP/Strategy & Business Development Daniel Shapiro told Sports Business Journal.

“We just thought it was a great place to activate and get the people of Arizona engaged with our brand, and also use it to drive digital customer acquisition as well.”

Caesars’ move into Arizona comes after the state legalized sports gambling on April 15.

DraftKings announced previously that it will partner with the PGA Tour to open a sportsbook at TPC Scottsdale, the home of the Waste Management Phoenix Open.

FanDuel then announced with Gov. Doug Ducey’s signing to legalize sports betting that it would open a year-round retail sportsbook at Phoenix Suns Arena.

The location of the Caesar’s sportsbook is near the light rail stop and the busiest entrance for D-backs games.

“We went through a thorough process to identify the ideal partner that would bring experience and the strongest of reputations in legalized gaming,” D-backs president and CEO Derrick Hall said in a release.

“Caesars is considered the cream of the crop and aligns with our philosophy when it comes to professionalism, brand presentation, customer treatment and best in class William Hill’s mobile sports book product. Equally important, we went through our strong due diligence to find the industry leader in the education and execution of responsible gaming.”

Arizona Diamondbacks

Blake Snell...

Associated Press

Blake Snell and San Francisco Giants agree to $62 million, 2-year contract, AP source says

Two-time Cy Young Award winner Blake Snell and the San Francisco Giants have agreed to a $62 million, two-year contract.

2 hours ago

Zac Gallen...

Damon Allred

Diamondbacks ace Zac Gallen named Opening Day starter

The Arizona Diamondbacks named Zac Gallen the starter for Opening Day on March 28 when the Colorado Rockies come to Chase Field.

4 hours ago

Merrill Kelly...

Alex Weiner

Diamondbacks’ Merrill Kelly, Zac Gallen building strong outings with Opening Day near

Diamondbacks starter Merrill Kelly followed Zac Gallen's scoreless outing Sunday with one of his own Monday against the Athletics.

5 hours ago

Alek Thomas, Arizona Diamondbacks outfielder...

Kevin Zimmerman

D-backs’ Alek Thomas found confidence with just 2 swings in 2023 playoffs

Two Alek Thomas home runs during the 2023 playoff run for the Arizona Diamondbacks helped build his confidence. You can guess one of them.

8 hours ago

Alek Thomas...

Alex Weiner

NL West preview: Where do the Diamondbacks fit in a new-look division?

No division was more prevalent in the news cycle than the NL West. Here's a preview of the Dodgers, D-backs, Giants, Padres and Giants.

13 hours ago

Corbin Martin...

Alex Weiner

Diamondbacks option RHPs Corbin Martin, Slade Cecconi in final week of spring training

The Diamondbacks continued to clear up roster battles by optioning pitchers Corbin Martin, Slade Cecconi and Blake Walston Triple-A.

13 hours ago

Diamondbacks plan Chase Field sportsbook with Caesars