Adidas thinks the Wildcats’ football uniforms are ugly
Jun 28, 2017, 6:54 PM | Updated: Jun 29, 2017, 11:31 am
The Arizona Wildcats released a video Tuesday featuring players modeling their new football uniforms.
Nike designed the look, and needless to say, Adidas wasn’t a fan.
But the shoes and clothing company took the game to a whole new level by not just keeping its remarks internal, but instead proclaiming to the public how awful it thinks the Wildcats’ uniforms are.
New season. Same 🚮
— adidas Football US (@adidasFballUS) June 28, 2017
The emoji, of course, is a person throwing away some trash, essentially saying, “New season. Same trash.”
Arizona State used to partner with Nike before switching to Adidas in July of 2015.
ASU’s student section, referred to as the 942 Crew, instigated the remark, but even they thought Adidas’ reply was pretty bold.
ADIDAS CHILL 😱😂 https://t.co/Y2XuyF491f
— 942 Crew (@942Crew) June 29, 2017
Former and current ASU football players also put their two cents in on the exchange.
YES!! 😂😂😂👏🏼👏🏼👏🏼 https://t.co/hCHKkvslME
— Michael Bercovici (@MikeBerco) June 29, 2017
Shots fired 😮 3 STRIPE CREW. https://t.co/jZpWWJqTuI
— Manny Wilkins Jr. (@Manny_Wilkins5) June 29, 2017
Now it’s the wait-and-see game for a Nike response.