Adidas releases Donovan Mitchell’s signature, Marvel-inspired shoes
Jun 26, 2019, 9:44 AM
Donavan Mitchell’s “Spida” nickname is earning him all sorts of off-the-court opportunities.
Mitchell recently appeared in an ad for the new Spider-Man: Far From Home movie with actor Tom Holland, which features Mitchell stealing Holland’s suit.
Classic hotel bag mix-up, but I’m totally cool with it. @tomholland1996 Can I keep it? #SpiderManFromHome #ad pic.twitter.com/02bBATSTE8
— Donovan Mitchell (@spidadmitchell) June 25, 2019
The shoes left in the briefcase for Holland aren’t just any though. Shortly after the commercial’s release, Adidas announced that Mitchell will have his first signature shoe released via the company July 1, called the D.O.N. Issue #1.
Adidas announces that @spidadmitchell’s first signature shoe will hit on 7/1 ($100 price point). The shoe is a collaboration with @Marvel that capitalizes on his Spider-Man nickname. pic.twitter.com/J8S0nhzp2d
— Darren Rovell (@darrenrovell) June 26, 2019
And yeah, they’re even available in Spider-Man colors, which is part of a collaboration with the Marvel brand.
Each colorway of the shoe represents a Marvel super-hero. Options include the classic red, white and blue scheme, a Symbiote scheme, a Stealth scheme and an Iron Spider scheme.
The D.O.N. name refers to Determination Over Negativity, per Adidas, a motto that Mitchell lives his life by.
The shoes are available at a price of $100 starting at the beginning of the month, a modest price compared to other athletes’ signature shoes.